About Me

Sara and her weapon
Sara and her weapon courtesy of Brad Bretz

Sara Nicholson is a UX/UI designer with a flair for making the most mundane content shine and the most interesting content blow the pants off a unicorn. Whether she’s scribbling on napkins or graffling her way up a UX tree, she is always coming up with ways to make even the most complex sites enjoyable to use. She’s made lots of clients happy in her past including Hyundai, Chrysler, Subaru, TD Waterhouse, Columbia University, Crunched, Microsoft(Volt) and many more. She is well versed in Agile, having used variously applied versions since 2010.

Recently, Sara has helped make enterprise products from Crunched and ClearSlide (who ultimately bought Crunched) more user-friendly. Using personas to identify typical clients, creating flows, wireframes and finally high fidelity mocks, Sara has made strides in making difficult data discernable by all.

This doesn’t mean she’s not consumer literate. She has worked on car dealer websites for clients such as Hyundai and BMW as well as promotional sites for Maxwell House, Subaru, and Chrysler.

Sara enjoys challenges. In her future, she sees herself leading the charge in making the user the top priority wherever she lands. She will demonstrate her positive determination with her stellar verbal and written skills when dealing with internal and external shareholders.

Want to know more? Here are some quick ‘n dirty facts: